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eCommerce & Email Marketing Strategist

I Help eCommerce Entrepreneurs Grow Their Traffic, Sales, & Profit

I teach scrappy female entrepreneurs like YOU everything I learned the hard way… so you don’t have to. Ready to step into your badassery?

Jessica Totillo Coster | eCommerce & Email Marketing Strategist for Product-Based Business Owners
Jessica's Cat Gomez Looking at a Lightbox Sign that says you are a badass

i can help

Tired of feeling stuck when it comes to your business?


If you’ve been trying all the things… but your sales still aren’t growing. If you know you’re leaving money on the table but you’re just not sure what to do next. If you’re ready to FINALLY have someone show you the way… we should chat.

hey babe!

Jessica Totillo Coster | eCommerce Badassery

I’m Jessica

eCommerce & Email Marketing Strategist

Currently addicted to sweet & salty kettle corn and helping female-owned, passion-led eCommerce businesses thrive.

My #1 goal is to put more money in the pockets of female entrepreneurs.

So you can spend more time with your family & watching F.R.I.E.N.D.S reruns instead of stressing about your business.

as seen on

Jessica Totillo Coster on the eCommerce Masterplan Podcast

New Around


Dive right in eCommerce friend. With tons of free resources, you can start seeing results in your business like yesterday. Just don’t forget to implement as you learn. 


eCommerce Badassery FREE Resource Library

Step 01

Resource Library

free guides & tools

eCommerce Badassery FREE Resource Library

Tools, guides & worksheets to help you grow your eCommerce business.

eCommerce Badassery Podcast with Jessica Totillo Coster

Step 02

Listen to the Podcast

drops Tuesdays

eCommerce Badassery Podcast with Jessica Totillo Coster

The place for scrappy female entrepreneurs to grow their traffic, sales, and profit.

Step 03

Join the Community

free fb group

Surround yourself with badass women & other product entrepreneurs.

How I Can Help eCommerce Growth

email marketing - create and implement

Optimize Your Email Marketing Strategy

email marketing - campaign strategy

Up-level Your Skill Set With DIY Learning

email marketing test and go live

Dial in Your eCommerce Strategy

Check out My top eCommerce Tools & apps

how to make and save $

My favorites tools to run your your eCommerce business. From Shopify apps & themes to marketing tools & more. Find everything you need to create a great customer experience, increase your KPIs, and create a business you love.

the free guides The Resource Library

Filled to the brim with step-by-step guides, worksheets & more to help you grow the traffic, sales, and profit in your eCommerce business!

Every freebie I’ve ever created is included in the library + you get automatic access to anything new I create!

eCommerce Badassery Resource Library


  • eCommerce business owners selling a physical product on their own website (Shopify + Klaviyo users)
  • Soloprenuers or less than 25 on their team
  • All revenue ranges, up to multi 7-figures
  • Mostly female

Who We're Looking For

  • Subject matter experts in eCommerce & Physical Product Marketing (Social Media, Public Relations, Website Conversion, Copywriters)
  • Apps or SaaS platforms that can share marketing strategies that work even without their product.

Who I'm NOT Looking For

  • Strategies to build ONLY a marketplace business
  • Strategies for building service-based businesses or SaaS Platforms
  • Agency owners who only work with large budget businesses
  • Service providers for coaches or consultants