After spending 3 years as the only employee of a 7-figure eCommerce store, former multi-6-figure boutique owner, and 25+ year retail veteran… I understand how it feels to be you. You’re juggling all the things, feeling stuck, and wondering what’s next. Let’s simplify, strategize, and scale your business together.



Word on the Street:
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Your business is unique, and so is the way you work best. That’s why I’ve designed my 1:1 offers to meet you where you are—whether you’re looking for quick clarity, ongoing support, or a premium coaching partnership.
Each option is crafted to give you exactly what you need right now, without extra fluff or one-size-fits-all solutions. Because let’s be real—you don’t need more overwhelm; you need a clear plan and someone in your corner to make it happen.
Need ongoing support and accountability? Get 4 months of access to me and my brain on your business. We’ll start with a deep-dive strategy call to map out your goals for our time together. With monthly check-ins and weekly Voxer support, it’s like I’m right there with you in your business.
This is perfect for established eCommerce business owners who are ready to grow and have the time or the team to implement my recommendations during our 4-month engagement.
$2500/mo | Pay-in-Full Discount Available
These deep-dive sessions are perfect if you need clarity on the best next steps for your business. Works perfectly as a quarterly check-in too! Whether you want to strategize a general business growth strategy or map out a 90-day marketing plan, this is the session for you.
Option 1:
Option 2:
$1500
Want ongoing support and accountability but need a more fluid schedule? My Voxer-only coaching is a great way to get my brain on your business without worrying about making call times, strict cut-off times, etc.
$1500/month
A monthly membership for eCommerce business owners. Know exactly what to do next in your business based on your data, boost sales with our marketing blueprints, up level your skills in analytics, ads, SEO, email and more. Get direct access to your hosts and a community of other product-based business owners. It’s basically the best damn place on the Internet for eCommerce entrepreneurs.


I do my best work with established eCommerce business owners that are ready to grow. Whether you’re currently in growth mode, or you want to get there—as long as you have data to analyze and the time or team to implement what you learn I’m here to help!
If you haven’t launched your business yet or maybe your store is live but you haven’t caught much traction yet, I recommend you get started with my free resources such as the eCommerce Badassery Podcast.
If you’re new-ish to business or generating less than $50k per year, I recommend you start with a Voxer day or strategy call so we can get you on the right track.
Sort of. I take limited 1:1 clients to ensure I can give you the attention you deserve while still serving my other clients and students.
I don’t generally take on new coaching clients during peak times of the year – for example, Q4, as it’s very difficult for the client to take full advantage of our time together.
Strategy sessions are best if you need to take a deep dive into your business and get a clear action plan from yours truly. Whether you need a high-level roadmap for your best next steps or a 90-marketing plan complete with content strategy prompts; we can accomplish a lot with these strategy calls.
Voxer coaching is great if you already have a specific strategy that you’re following, but you need someone to lean on for support while executing that strategy. It’s voice notes with your biz bestie but from a strategist’s point of view.
Great question! It really depends on how you prefer to work and what kind of support you need.
STRATEGY SESSION:
If you thrive on structure and want to maximize our time together, the 90-minute call is a great option. We’ll dive straight into your goals, and I’ll provide a written action plan afterward with any resources you need.
For example:
VOXER DAY:
If you prefer a more flexible, reflective approach, the Voxer Day is ideal. It’s like an all-day conversation with a friend—there’s plenty of back-and-forth, but also space to think and ask questions as they arise. While I’ll guide you verbally with next steps, I won’t create a written action plan during this option.
In both cases, you’ll fill out an intake form before we start so I can fully understand your goals and do some prep work. This ensures we hit the ground running and make the most of our time together.
Voxer is a free walkie-talkie app that will allow us to send voice messages, texts, even images. Unlike Instagram voice notes there is no time limit on the messages we record for each other and you can listen to what the person is saying live as they’re talking.
The free version will only store your messages for 30 days, but you’ll be able to download anything you want to keep.
Let’s chat! If your needs don’t fit into one of my current offers, I’d be happy to discuss a custom solution that works for you. Fill out the application form and choose the I don’t know what service I need option.
If you’re looking specifically for Email Marketing help, such as an automation setup or audit – check my email services page.
Maybe! The Lounge is the perfect place for you if you want to learn to use your data to make decisions about your business and learn rinse-and-repeat marketing strategies.
It’s also a great place to send your team members so you can be confident they have a trusted place to ask questions and get support.
You’ll only get out of the Lounge what you put in though, so if you don’t think you can be consistent in participating in our calls, going through the self-paced trainings, and doing the work—you might not get the full value out of the membership.
That said, at such a low-ticket a few of our members just love knowing it’s there as a lifeline whenever they need it. Plus, you can book 1:1 calls with me whenever you want at a special members-only price!
Hey Babe
After 20+ years in retail, owning my own brick + mortar boutique, and spending 3 years as the ONLY employee of a 7-figure eCommerce store…
I actually understand what it’s like to be an eCommerce entrepreneur doing all the things and wearing all the hats.
I created eCommerce Badassery so I could teach badass product-based business owners everything I learned along the way.


Let me Show You the Way
I’m OBSESSED with teaching you everything I learned the hard way, so you don’t have to. Stop wasting time on the hamster wheel struggling to make progress. Let me cut through the noise and give you the short cut.

Think of me as your biggest cheerleader and the friend you KNOW will always tell you when you’re getting in your own way.
You can always count on me for accountability and a swift kick in the ass when you need it.
Yep, I’ll expect you to do your homework and I’ll call you out if you don’t. I’ll always tell you like it is because that’s how I roll.
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The longer you wait to get the support you need, the longer it’ll take to hit your goals. You deserve to build the business you dream of and that supports the life you want to live. Invest in yourself… let’s fucking go!