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251. How Unexpected Connections Drive Her Business Growth with Diana Mendoza of Never Alone Candles

251. How Unexpected Connections Drive Her Business Growth with Diana Mendoza of Never Alone Candles

Have you ever resisted something initially only to think to yourself when you finally did it, “I should have done that sooner!” That's how I felt when I started the podcast and it's how Diana felt after pretty much everything she's done in her business since launching it at the start of 2020.

On today's episode, Diana shares how her first pop-up led to the biggest deal in her business, how she's successfully using email to consistently generate revenue in your her business – even though she struggled to know what to say, and how getting comfortable with being uncomfortable has been the ultimate game changer in her business.

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Meet Diana

Never Alone Candles® are handcrafted and non-toxic. They were created to transport you to feel connected, comforted, and inspired. Our candles are made with luxe coconut wax, soothing wood wicks that crackle like a mini fireplace, and headache-free and memorable fragrances. Even though a flame can be put out, it can always be re-lit. Sometimes your life circumstances can put your flame out, but Never Alone Candles® believes that with courage your inner light can be relit.

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Connect With Diana

Never Alone Candles Website

Never Alone Candles on Instagram

Hey, I'm Jessica

I support scrappy female entrepreneurs with actionable steps & strategies to grow and scale the traffic, sales & profit in their eCommerce businesses. 

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About Our Audience

  • eCommerce business owners selling a physical product on their own website (Shopify + Klaviyo users)
  • Soloprenuers or less than 25 on their team
  • All revenue ranges, up to multi 7-figures
  • Mostly female

Who We're Looking For

  • Subject matter experts in eCommerce & Physical Product Marketing (ex. Social Media, Public Relations, Website Conversion, Copywriters)
  • Apps or SaaS platforms that can share marketing strategies that work even without their product.

Who We're NOT Looking For

  • Strategies to build ONLY a marketplace business
  • Strategies for building service-based businesses or SaaS Platforms
  • Agency owners who only work with large budget businesses
  • Service providers for coaches or consultants